Sign In to Google Tag Manager Create a Account Name the Container for your site Accept the Terms & Conditions Copy & Paste the GTM code block at the start of the
tag on your site Setup the Link Tracker Add a tag to capture all the link clicks Create a macro to save the anchor text Add a tag to fire off the Google Analytics Event Add a rule to capture only the clicks on external links Save a version and publish 1. To verify that the tracking pixel is firing, make an order for the event you added the tracking pixel to. Check out Mozilla’s Developer Network documentation on textContent to understand some of the differences.
What Link Shorteners Do (And Don’t Do) Link shorteners were originally created to address stubborn email systems that wrapped an email after 80 characters and broke any long URLs that might have been in the message. Not only is this good for link shortening, but it is also good for SEO. Shorten URL (e.g. bit.ly/buSzh) is meaningless because readers don’t know where the link is directing to. Shortcomings[edit] Short URLs often circumvent the intended use of top-level domains for indicating the country of origin; domain registration in many countries requires proof of physical presence within that country, although a redirected URL has no such guarantee.
Upgrade my links by putting my name in a custom domain and sharing with friends, family and on social media. With its own URL shortener, you can ensure that your long links are kept safe and secure for your visitors. Build trust & increase click rate: people tend to click on the links that they trust rather than unknown URLs (ie. bit.ly/buSzh might be a spam link). Click rate Percentage of total recipients who clicked any tracked link in the campaign. It’s one of the earliest link shorteners out there and allows you to customize the actual shortened link (again, if the customization is not yet taken). With a Professional account, you can use any of our alternative domain names for your tracking links.
Clients that subscribe to the link tracking service can maintain the integrity of their references, and the objects can be tracked in a way that is transparent to the user.
For example, if your source is "newsletter", the medium should not be "email newsletter". When this feature is used, links to your site that Sailthru includes in your email campaigns are wrapped in a redirect URL beginning with link.
I can even include retargeting (remarketing) in the same link. The original URL produced a QR code that is too big to fit on the label so we shorten it first. By tracking links, you can greatly improve your website by getting rid of items that don’t work and optimizing the ones that do. In contrast, MailChimp doesn't include taxes with purchase amounts in email campaign reports, and continues tracking indefinitely, on a per-contact basis. Twitter will use this to make your timeline better. Initially Twitter automatically translated URLs longer than twenty-six characters using TinyURL, although it began using bit.ly instead in 2009[10] and later developed its own URL shortening service, t.co. Enter the post/update you want to share in the required field. Google's URL builder lets you manually add custom analytics parameters to a website URL. Within this tab, you can also search locations, referral tweets, and popular tweets shared.