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Whenever you post a link for a piece of content you are pushing out through Buffer it will create a shorter link that you are able to track and manage. You can use initials for one or more words or, if it works, all of them. Also, you can choose the redirect type of your link, depending on whether you plan on changing your destination URL in the future. For more information on how to set up Google Analytics tracking manually, take a look at Google's help pages for URL building and tagging your links.
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Interestingly, that same infographic suggests that posting shortened URLs later in the week will give them a “longer lifespan”, clicking many days after it was posted. This is key to search engine optimization as it ensures that search engine spiders won't think the shortener URL is the "real" URL to the page. There are other methods of redirecting, but a 301 is the best choice if you are concerned about SEO. But as Dave Winer articulated, there’s no reason we shouldn’t have a shortener ourselves, and here we are. 🙂 People are already using it. Can generate transcribable short links in printed brochures for publicity events. While this solution might not compete with the extremely short URLs that link shortening services can provide (and without the equivalent analytics packages), it would avoid the link shortening middleman and let your user know at a glance where your link will take them. — Is link shortening for you?
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Campaign-, adgroup- and creative-level trackers have corresponding Campaign Structure Parameters, e.g. campaign, adgroup and creative. URL Shortener and Link Management Platform is exclusive to anything Redirecting with its broad choices and propelled highlights. HootSuite ow.ly statistics shows different clicks on links shared through the management system.
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Every single email address links contains mailto: so this firing rule ensures that this tag only fires on clicks where links are “mailto” type email addresses. Dead simple to manage multiple custom domains and multiple clients from a single account Consistent branding impression. An example Turn this URL: X0DER&pf_rd_s=center-10&pf_rd_r=11EYKTN682A79T370AM3&pf_rd_t=201&pf_rd_p=1270985982&pf_rd_i=B002Y27P3M into this TinyURL: Which one would you rather cut and paste into your browser? TinyURL tries to disable spam-related links from redirecting.[30] ZoneAlarm, however, has warned its users: "TinyURL may be unsafe. Don’t worry so much about the whole base64 thing though. Don't use your company name: URL shorteners can also be formed from product names, words common to your industry, slogans or even slang.
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