More » Ow.ly Another popular alternative, Ow.ly is a link shortener from the leading social media application known as HootSuite. There are both Eventbrite-generated tracking links (left) as well as tracking links I can create on my own (right).
But as Dave Winer articulated, there’s no reason we shouldn’t have a shortener ourselves, and here we are. 🙂 People are already using it. Unfortunately, the data would be so inconsistent as to be unreliable.
In your WordPress dashboard in Settings > Permalinks you can choose which format you’d like your permalinks to be. Element URL contains mailto: This is where the firing rules are truly specific to tracking clicks on email addresses. A friendly URL may be desired for messaging technologies that limit the number of characters in a message (for example SMS), for reducing the amount of typing required if the reader is copying a URL from a print source, for making it easier for a person to remember, or for the intention of a permalink.
How often do you get that kind of data from printed marketing? Use this example as a model for your own links: Check out example.com Analytics Events Was this article helpful? Note: As of March 30, 2018, Google's URL shortener is only available to active users, and the data generated by those shortened URLs will only be available until March 2019. The service will remember your visit and display a list of the links you’ve shortened.
But, as Matt Cutts says in this video, the page rank and anchor text will flow through the shortened link and that there shouldn’t be any harm in using them…as long as the URL shortener is using a 301 redirect. It's only one of the most popular social media management tools currently out there! With Bitly, you can track how many clicks your shortened links receive, plus bookmark and organize your links on your own personalized Bitly dashboard. Real time link editing means a quick edit is all it takes to instantly shift customers to a new landing page. Therefore, as a Twitter marketer who needs to track link performance, you should use bit.ly. Our link service measures information such as how many times a link has been clicked, which is an important quality signal in determining how relevant and interesting each Tweet is when compared to similar Tweets. In this example we have used Twitter. utm_medium parameter is used to describe what kind of medium we have used, in this example we have used a Tweet. utm_campaign parameter to define a campaign name, slogan, promo code, etc. utm_term parameter is used to identify paid search keywords. utm_content You could be using a variety of content types in a campaign, this element allows you to differentiate among them. Set a custom 404 URL so both search engines and visitors are sent to valid pages on my site when trying to follow any link that doesn't exist. Simply enter your long URL and click the Shorten button. For more information about OLE links, see IOleLink. 1 billion times.[12] Around that time, bit.ly and TinyURL were the most widely used URL-shortening services.[12] One service, tr.im, stopped generating short URLs in 2009, blaming a lack of revenue-generating mechanisms to cover costs and Twitter's default use of the bit.ly shortener, and questioning whether other shortening services could be profitable from URL shortening in the longer term.[13] It resumed for a time,[14] then closed. WordPress links have the structure they do, which is longer, because they’re meant to be permanent and portable. (And of course friendly to search engines.) Even if you weren’t using WordPress, the links contain no arbitrary IDs or other platform-specific implementation cruft so they should be trivial to serve from any system, even if you don’t use WordPress in the future.