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This will bring up: A) All linking root domains that are pointing to your PDF B) The page they are linking from C) The domain authority of their site. With that said, if you do need to track your URLs, or you want alternative ways to post there are plenty of ways to do it: Bit.ly: Probably the most popular URL shortener for Twitter because it was one of the first to let you track your tiny URLs. It's one of the most widely used options out there, and you'll often find it integrated with lots of other services as well as third party apps like TweetDeck and TwitterFeed. In addition to easy link shortening, you can use the service with your own domain, customize the characters at the end of your links, get real-time statistics and even see which countries your clicks are coming from.

There are a lot of other link shorteners, many being novelty systems (like a link shortener that doesn’t really shorten but turns your URL into a Dickens quote, or one that makes your link look shady and nefarious, or one that churns out a hipster-phrased link) or ways to earn money for yourself or for charities through ads that appear before the user gets to the destination URL. Short URLs, for example, will be subject to linkrot if the shortening service stops working; all URLs related to the service will become broken. Works the way you do Yesware’s email tracking software lives in your Gmail, G Suite, Outlook, or O365 inbox, automatically keeping tabs on all your important messages without disrupting your workflow.

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The case for using link shortening is very strong, but you may still wish to do otherwise.There are loads of extensions and bookmarklets that create shortened links from long URLs, but the bit.ly and j.mp services don't need them. Is there more than one type of Google Analytics tracking on your links?  If you combine MailChimp's Google Analytics tracking with custom UTM tracking, this could skew results in reports.

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Therefore it's important to keep a tack of the links to your website. But like I said, on Twitter, the Twitter folks have already figured out the whole URL shortening thing. You can also right-click any highlighted section and choose Copy from the drop-down menu. Interestingly, that same infographic suggests that posting shortened URLs later in the week will give them a “longer lifespan”, clicking many days after it was posted. Twitter is one social media platform that can make you learn how to be patient and humble.

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Such scripts avoid many issues with shortening services, keep the domain name as part of the shortened link, and can be made private. Here's an example of an affiliate tracking link that uses both of these types of parameters: For the above tracking link, the affiliate would provide the appropriate macros from their tracking system to replace the "AFFSUB" and "SOURCE" placeholder values. Some URL shorteners offer a time-limited service, which will expire after a specified period. To view the report Overview for a campaign, follow these steps. You should see a new tag pop up telling you that it tracked the email link click event: Once you’ve confirmed the tag works, the next step is to save a new version and publish everything. Your fully customized, network specific tracker URL will then appear for both clicks and impressions. The shortest possible long-term URLs were generated by NanoURL from December 2009 until about 2011, associated with the top-level .to (Tonga) domain, in the form , where xxxx represents a sequence of random numbers and letters.[15] On 14 December 2009 Google announced a service called Google URL Shortener at goo.gl, which originally was only available for use through Google products (such as Google Toolbar and FeedBurner) and extensions for Google Chrome.[17] On 21 December 2009, Google introduced a YouTube URL Shortener, youtu.be.[18] From September 2010 Google URL Shortener became available via a direct interface. A link converted by Twitter’s link service is checked against a list of potentially dangerous sites.


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